AI is becoming the most significant disruption to the agency business model in decades; arguably even more than computerisation.
It can be overwhelming: hard to grasp if you’re new to it, and hard to keep pace with if you’re already immersed.
First FrAIday is a monthly group call on the first Friday of each month, where agency leaders share practical learnings about applying AI in real agency settings.
The aim is simple: share what’s working, what’s not, and what we’re learning along the way.
The topic is vast and fast-moving—so each session will focus on a clear theme, allowing us to go deeper without feeling overloaded.
Call format
- 60 minute call via Google Meet
- First Friday of the month (mostly!)
- Short “Show & Tells” of real-world experiences tied to this month’s theme
- General discussion + Q&A
- Call recordings available to members of The Agency Loop
Get the invite
Enter your email below and get an instant invite to the repeating call. We’ll announce monthly themes in advance so that you can be sure not to miss those that are most relevant to you.
Calls are free to attend for agency leaders and are a no-sell setting.
First FrAIday calls are for members of The Agency Loop – a free initiative to share insights between agency Peers
Already a member? Click here to log in.
Next Call
Friday 8th August @ 2.30pm
Theme: “AI Content Doesn’t Have to Suck”
We’re all learning to spot (and often avoid) AI content, yet people keep pumping out low-value AI slop. It doesn’t have to be like that! It is possible to get the efficiency benefits of AI without compromising on the quality and impact of your content.
Something to share on this topic? I’m hoping to get 3-4 contributors to “show & tell” something relating to each monthly topic. Small on-topic wins are great – not just the big stuff. [email protected] if you can help
